Newsletter

The Latest in Local Search for June

The Latest in Local Search for June

What’s New in Local Search? No Website? No Worries! Introducing the GMB Website Builder The most basic ingredient of ranking locally is having a business website, right? But what if you don’t? Now you have an option. Google launched it’s Google My Business Website Builder for FREE. This is currently available only to those businesses that have verified GMB listing. It can be accessed on the new GMB Dashboard. Check this review about Google’s Website Builder Google Post Available WorldWide Google announced the worldwide availability of Google Post late last June. Business and agency owners can use Google Post to offer promotions, share information and create events. The best thing about this new feature is that it appears in the search results. Check out this article from Mike B. about this news. New Interface for Local Panels Now Available On Mobile Google has finally rolled out a new tab-based interface for local panels. On this new interface, a user can easily navigate between a business’s overview information and its reviews. This feature is only available on mobile search, see how it looks.   More SEO Must Reads: Dear Google: 4 suggestions for fixing your massive problem with fake reviews How to Rank in Cities Where You Don’t Have an Address How to Delete a Google My Business Listing – A Common Question with a Complex Answer How Willing Are Consumers to Leave Reviews? Citations: What Are Local SEO Citations and Why Are They Important for Local Search...
The Latest in Local Search for May

The Latest in Local Search for May

What’s New in Local Search? New Features For Hotel Reviews on Google Google has confirmed that a new interface and set of features for hotel reviews is rolling out. In this new update, additional information such as ratings for the rooms, location, facilities, and such will now be available. See the screenshots of the new interface, here. Google Testing New Results Interface For Local Restaurants Another test from Google this past month! This time, it involved local restaurant businesses. Google displayed some of the business attributes in the results. Also, a reservation box has been spotted on the results. Read about this new test from Google from Mike B. Google Rolls Out Updates On GMB Dashboard Google has launched a couple of updates on the Google My Business dashboard. Now, the menu bar is accessible on the left side of the listing view. It is now easy to switch between business accounts. This is good for users that manages multiple GMB listing. Read more about this update, here.   More SEO Must Reads: Should You Add Your City To Your Business Name At Google My Business? Local SEO Fairy Tale: No Problems = Good Rankings Should SEOs Care About Internal Links? Stop overloading your Local SEO content! Location Data + Reviews: The 1–2 Punch of Local...
The Latest in Local Search for April

The Latest in Local Search for April

Starting to finally feel like summer around Vancouver, how about for you guys? Wherever you’re hustling away, I hope you’re feeling a little warmer and a little more energized to hit the next season everything you’ve got. I guess the weather all feels the same when you’re indoors (I work from home) all day, so how about we get right to the search news! OH, but before I forget, I’ve got a new mini newsletter that I’ve put together. It’s a short, weekly…brain dump. Marketing, business, sometimes more personal stuff that I hope is relatable. I think you’ll like it. If that sounds like your sort of thing, sign up here. Yes, SEO. Let’s talk about that. So, What’s New in Local Search? Update On Local Map Results Now Filter By Ratings Google has made another update to its local search results. Now they focus on those businesses with good customer ratings. A filter for ratings with the default 4-star rating is shown in red font when describing search terms with “best”, “awesome”, “good” etc. Read more here. “Product And Services” Now Appearing To Knowledge Panel Another new addition to the knowledge panel. This time, Google added product and services links. This feature was first seen on restaurant businesses, but has been pulled from the search because it’s still a little buggy. Read Mike’s article about it. He’s amazing. Timeline Now Landed On iOS This feature is not new to Android and desktop users, but IOS users will be pleased to finally have it. It’s a timeline/list of places you’ve visited. Google will also add a note to the...
The Latest in Local Search for March

The Latest in Local Search for March

This post was originally published as the Local Search Newsletter. Don’t miss out on important local search news. Subscribe via our form on the right of the page. I recognize that not all of us have time to keep a pulse on SEO or more specifically local search, so I am happy to put this little summary together. I am sure there are a few things I miss each month, but this is just what popped up on my radar, and seemed noteworthy. OH, before I forget, I’ve got a new mini newsletter that I’ve put together. It’s a short, weekly…brain dump. Marketing, business…sometimes more personal stuff that I hope is relatable. I think you will like it. If that sounds like your sort of thing, sign up here. Now back to SEO. March’s BEST Local Search Reads Introducing Location Extension For Google’s Ads Google has made some changes/additions to the Local Extension in Google Adwords. This new feature enables an advertiser to add more info like business headline, business hours, photo and store location. See the sample screenshot in this article. More real estate for your ads, not a bad thing! Automating Ownership Conflict of a Google My Business Page Google just recently updated the process to regain ownership of a business page. This will help the business owner transfer the ownership of the page from the person who verified or manages it. See the updated process here. I particularly like this for those cases where some agencies will hold your listing hostage, OR where a business owner has lost the logins. SEO Must Reads Minimum Viable SEO:...
The Latest in Local Search for December

The Latest in Local Search for December

I recognize that not all of us have time to keep a pulse on SEO or more specifically local search, so I am happy to put this little summary together. I am sure there are a few things I miss each month, but this is just what popped up on my radar, and seemed noteworthy. OH, before I forget, I’ve got a new mini newsletter that I’ve put together. It’s a short, weekly…brain dump. Marketing, business…sometimes more personal stuff that I hope is relatable. I think you will like it. If that sounds like your sort of thing, sign up here. Now back to SEO. December’s BEST Local Search Reads Insights for Photos and Edit Attributes For Your Business An update for Google My Business includes newly-accessible insights on how your photos perform compared to other businesses in your area. Another update last month includes the ability to list amenities for your customers, including Wi-Fi, handicap accessibility and more. More about this update, here. Google Pack Can Now Filter Results Google has added the ability to filter Google Pack results by business ratings and hours. This will help users if they are looking for highly-rated businesses, and want to see only the results that are currently open for business. Read more about this. You Can Manage Yelp Listing Via MozLocal Business owners and Local SEO’s can now manage their Yelp listing using the MozLocal dashboard. This is the first third-party to be granted this feature. Learn about this partnership. SEO Must Reads How to Improve Your Site’s Performance When Using GIFs 7 Easy Local Link Building Tactics You Should...
The Latest in Local Search for November

The Latest in Local Search for November

I recognize that not all of us have time to keep a pulse on SEO or more specifically local search, so I am happy to put this little summary together. I am sure there are a few things I miss each month, but this is just what popped up on my radar, and seemed noteworthy. OH, before I forget, I’ve got a new mini newsletter that I’ve put together. It’s a short, weekly…brain dump. Marketing, business…sometimes more personal stuff that I hope is relatable. I think you will like it. If that sounds like your sort of thing, sign up here. Now back to SEO. November’s BEST Local Search Reads Say Goodbye to Google Map Maker Google announced that it’s Google MapMaker will be removed from Google Maps. This standalone product will retire in March 2017. It’s function will be directly integrated into Google Maps. Read more here Google’s Home Services Ads Google is now testing their Home Services Ads on mobile. Recent reports have spotted it on mobile across California. Google Home Services Ads is for local service providers (for now) such as locksmith, hvac services, plumbers, etc. For more info click here. Google My Business Live Chat Google is testing a new feature on Google My Business. A selected group of business owners can a new live chat feature where they can directly chat with customers that find their business listings (badass!) on Google search. Read more about this. SEO Must Reads 70% of Consumers Will Leave a Review for a Business When Asked The 7 Citation Building Myths Plaguing Local SEO Competing for Local Queries With...